Image by Sergey Nivens – Shutterstock Marketing is an essential business consideration any entrepreneur should consider before getting started. After all, if potential customers or
Color psychology looks at the properties of colors and emotional associations we create with them
Local marketing is different for every business depending on your customer base. But local marketing comes down to one thing: community. Local marketing is attracting
Facebook, Twitter, LinkedIn, Instagram, Snapchat, and more – there’s a lot of excitement around social media. If your business isn’t using social media as a key marketing
There are many types of entrepreneurs: the serial entrepreneur, the first-time entrepreneur, the entrepreneur with a business degree, and the entrepreneur with zero business acumen.
There are two months left of winter, and many small businesses are consumed with the challenge of getting their customers to leave their homes in
Winter can be a difficult time for small businesses that rely on the foot traffic of their customers. Snow, wind, and cold weather all make
