Image by Sergey Nivens – Shutterstock Marketing is an essential business consideration any entrepreneur should consider before getting started. After all, if potential customers or
Color psychology looks at the properties of colors and emotional associations we create with them
Photo by Jungwoo Hong on Unsplash In the past, big companies had a monopoly on innovation, owning both patents and capital. But with ubiquitous internet-connected
When we think about how much entrepreneurs pay themselves, we often think of two extreme ends of the spectrum. We think about the successful startup
Local marketing is different for every business depending on your customer base. But local marketing comes down to one thing: community. Local marketing is attracting
